Notes
For E.ON's global brand relaunch, First Frame service produced the Germany shoot of the international image film "I Am Tomorrow", developed by M&C Saatchi London.
The campaign marks E.ON's strategic shift toward renewable energy and a sustainable energy future, part of Germany's ambitious Energiewende program. Narrated by British actress Imelda Staunton and set to the music of The Cinematic Orchestra, the film combines cinematic visual language with emotional storytelling, conveying a vision of clean, sustainable energy with warmth and conviction.
First Frame took the production across Germany from south to north: Munich, Nuremberg, Düsseldorf, Essen, and Hamburg, before reaching the remote North Sea island of Helgoland, where the team filmed E.ON's offshore wind farm Amrumbank. The scope and diversity of the locations reflect both the scale of E.ON's operations and Germany's leading role in the global energy transition.
Agency: M&C Saatchi
Client: E.ON
Title: I am tomorrow
Director: Nathan Sam Long
DP: Brian Fawcett